Customers are changing the world with their purchases!

What is Fair Trade?

• It is a better way to gain market access for Third World producers.

• It promotes trading relationships based on respect, empowerment, and fairness.
• It offers hope and a better future for our producers, their families, and their communities.

• For more information: www.transfair.ca
• For more information: www.ifat.org
• For more information: www.fairtrade.net

Why buy Fair Trade?

• Conventional or ‘free’ trade has been, by practice, brutally unfair to Third World producers as emphasis is placed on minimizing costs and maximizing profits. There is an urgent need to ‘make trade fair’, not just for the well being of producers, but for the well being of us all. Fair Trade is not a small scale version of conventional trade it is a fully developed, clearly articulated, economically viable alternative to conventional (exploitive) trade.

• Through your consumer decisions you are changing the next generation of people who are working under Fair Trade practices.
• Fair Trade provides farmers and their families with food, clean water, education, health care, education, and a better future.
• For more information: www.oxfam.ca
• For more information: www.globalexchange.org

Is Fair Trade working?

• Fair Trade is really a minor miracle; it has successfully established a practical model for international trade that emphasizes quality products as well as bringing in awareness for social and environmental responsibility.

• Annual sales for Fair Trade products globally are now well over $1 billion and growing rapidly.

Who governs Fair Trade?

The Fair Trade Labeling Organization (FLO) is an international organization that certifies producers as well as national initiatives, such as Transfair Canada. FLO guarantees that products sold anywhere in the world with a Fairtrade label marketed by a national initiative conforms to Fairtrade Standards and contributes to the development of disadvantaged producers and workers.

• Transfair Canada licenses and monitors businesses, supporting Fair Trade in Canada.
• Just Us! Coffee is a fair-trade licensee and is audited yearly by Transfair Canada
• For more information: www.fairtrade.net
• For more information: www.transfair.ca

What is Transfair Canada?

• Transfair Canada is a national non-profit certification and public education organization that promotes Fair Trade certified products. Its purpose is to improve the livelihood of developing world farmers and producers.

• For more information visit: www.transfair.ca

How do you know if a product is Fair Trade?

• The term “fair trade” cannot be legally protected because they are words in common usage. AS a result, they can be widely used and abused. The only assurance you have is to
• Have confidence in the ethics of the businesses you are dealing with.
• Have an independent third party certification that actual fair trade standards have been met . In Canada, this certification is done by TransFair Canada. Look for their logo.

When the Co-op is formed and a Fair Price is paid the farmers have a hope of building a future for themselves and their families. The is the headquarters of UCIRI.